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NAIROBI · 13 NOVEMBER 2026 · UP TO 100

BSMMASTERCLASSBUSINESS OF SOCIAL MEDIA

Business of Social Media
Nairobi Edition

Leave with a social media strategy for your business.

Bring your offer, your social profiles and a business goal. In five hours with Sam Harvard in Nairobi, build a 30-day plan for what to post, who to reach and how to turn enquiries into customers.

Friday, 13 November 2026
· Nairobi
5 hours
· Up to 100 attendees
Buffet lunch
· Plus networking

For owners, creators, service providers, trainers and coaches.

Sam Harvard, host of BSM Masterclass, arms folded, wearing a black BSM sweatshirt with Kenyan-coloured stripes

SAM HARVARD

YOUR HOST

What you'll learn

Your business.Your customers.Your 30-day plan.

Five hours of guided work on a social media strategy for the business you bring into the room.

01

Assess your business

A guided look at your offer, customers and business goal. Refine an existing strategy or build your first one.

02

Choose how to reach customers

Choose among six ways to get customers: direct outreach, organic content, paid ads, affiliates, referrals and partnerships.

03

Build your 30-day plan

Set content pillars, formats and calls to action, then plan lead follow-up to turn enquiries into customers.

Who it's for

Built for people who sell.

No big following needed. Refine the strategy you already have, or build your first one around a clear business goal.

  • Business owners

    Selling products or services and ready for social media to bring in customers.

  • Creators

    Building an audience and wanting it to turn into real, repeat income.

  • Service providers, trainers & coaches

    Selling expertise and looking for a steadier flow of clients.

The experience

Come with your business. Leave with your next moves.

  1. Practical teaching

    Guided business and customer assessment, then choose among six ways to get customers for your offer.

  2. Your strategy document

    Build or refine a 30-day plan with content pillars, formats, calls to action and lead follow-up.

  3. Real case studies

    Selected volunteers may share their businesses as live examples. These are not personal audits for all attendees.

  4. Buffet lunch & networking

    Share a meal and meet business owners and creators—potential collaborators, partners and clients.

Friday, 13 November 2026 · Nairobi. Venue and start time will be shared once confirmed.

Portrait of Sam Harvard

SAM HARVARD · YOUR HOST

Your host

20 years of business. One practical masterclass.

Sam Harvard has spent around 20 years in business, much of it online—building websites, platforms, software and online businesses, and helping physical and service businesses win customers online. For about ten years he has also built and sold digital products.

“I'm bringing the strategies I use to build and grow businesses into one room in Nairobi.”
About 20 years
in business, much of it online
About 10 years
selling digital products
Websites, platforms & software
built for his own and other businesses

A practical strategy session for your business.

Build your first social media strategy or refine the one you already use, alongside owners, creators, service providers, trainers and coaches in Nairobi.

Admission by application

Your next business move starts here.

Share a few details to begin. The room has up to 100 people so the day stays practical and focused.

Date
Friday, 13 November 2026
Where
Nairobi · venue to be announced
Format
In person · five hours
Room
Up to 100 attendees

Step 1 · Your details

Start my application

Takes about a minute. All fields are required.

WhatsApp number

Used only for this application and event logistics.

Next: a short video and a few questions about your business.

Preview mode: details stay in this browser tab and aren't sent anywhere.

Questions

Good to know before you apply.

Bring your business into the room.

Friday, 13 November 2026 · Nairobi · venue to be announced. Five hours, up to 100 attendees, admission by application.

Apply to attend